dca.org.au proudly supported by digital agency Yump
Diversity Council Australia’s website is proudly supported and managed by Yump, the Melbourne digital agency with a user-first approach to digital strategy, web design and tailored web development.
The team at Yump is currently working with DCA to provide better member services to over 200 member organisations, many of whom are Australia’s business diversity leaders and biggest employers. The Melbourne digital strategy experts at Yump are committed to improving the DCA member experience using the user-centred design methodology, a process that focuses on the website user first.
From a main website with an advanced membership management system and event registration tools, to email communications, quarterly digital publications and microsites, Yump has collaborated closely with the DCA team to build on and enhance a growing digital ecosystem with the aim of increasing membership and retention and streamlining business processes.
Yump, the digital agency behind the DCA website, recently revitalised DCA’s digital publication Diversity Matters, as well as the microsite for the annual Diversity Debate. Using best practices in responsive web design, Melbourne-based Yump redeveloped the microsites so they display elegantly across desktop, tablets and mobile devices. The change to a mobile-optimised experience has led to a threefold increase in website traffic from members.