Effectively engaging bystanders on sexism and sexual harassment at Aurecon
With sexism and sexual harassment identified as a key talent drain in their industry, engineering leader Aurecon embarked on a five-part social norms email campaign that used behavioural insights to encourage bystanders to join colleagues in tackling inappropriate behaviours.
Using DCA’s Change at Work model – which is an evidence-based framework for doing D&I that works – we present a case study on how Aurecon's bystander campaign acted as a catalyst for framing sexism and harassment as a safety issue. One that everyone at Aurecon is now aware of, respects, understands – and has the tools to deploy.
Members can log in to read the full case study below.
Everyone can listen to Aurecon employee, Jessica Dell, share her experience with us as part of our affiliated new Inclusion + Me series. These short videos demonstrate how effective D&I can have tangible benefits on employees' personal and professional lives.
Hear how Aurecon's strategy improved Jessica's working life below.
The rest of this content is restricted to DCA members.
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